National Cardiac

Cardiac freedom to live.

Preparing the brand for Series-A investment round, asked to strategise the brand, product and marketing.

Innovative USA MedTech device providing cardiac patients freedom to live life wirelessly. The innovative device, the first of its kind to provide all 3 cardiac monitoring technologies in a single product, set to launch to global markets.

NatCardiac_2_Before.jpg

Before & After

Rebrand, product and marketing update - Increasing perceived value by design

Providing support throughout the USD$20 million raise with brand and product strategy, brand identity, investor deck and commercial offer documents.

Developed a strategic plan to connect the business strategy to the customer experience. Using the brand to drive further innovation in the product design, packaging, digital marketing and educational support. Successfully conceptualised and delivered a show winning exhibition stand at the prestigious American Cardiac Conference (ACC) in less than 4 months.

 

Strategy
Brand Identity
Brand Communication
Product Design
Packaging
Exhibition Design
Graphic Design
Art Direction